Carpet by Mohawk
The toughest, easiest to clean carpet on the planet™
Most of our Floors Now stores offer SmartStrand carpet. This is an incredible product and we have lots to choose from in store. Keep reading to discover its amazing benefits! Introducing SmartStrand and Forever Clean.
The following information is from Mohawk's website: mohawkflooring.com
If you have not purchased carpet in the last 10 years, you may not be familiar with SmartStrand. SmartStrand is a remarkable carpet fibre that combines lasting durability with lifetime built-in stain protection that never washes or wears off.
Using the most advanced fibre innovation, SmartStrand® Forever Clean carpets offer the highest level of beauty, comfort, and performance available.
- The perfect carpet for families with kids and pets
- New Nanoloc™ spill protection technology for quick and easy cleanup
- The only carpet with permanent built-in stain and soil protection that won't wash or wear off
- Exceptional durability that preserves the style, beauty, and appearance of your carpet
- Luxurious softness that you can sink your toes into
- A breakthrough technology in renewable and sustainable carpet
Only SmartStrand Provides Permanent Stain Protection
SmartStrand Forever Clean is the only carpet with lifetime stain resistance built into the core of the fibre. Other carpets use temporary, topical protections that wash and wear off over time, making the carpet more difficult to clean.
CORE STAIN PROTECTION
SmartStrand Forever Clean has no dye sites for spills to adhere. Permanent protection is built into the fibre to keep spills from becoming stains and to ensure the carpet is easy to clean.
100% LIFETIME PROTECTION
Core stain resistance is built into the fibre and will never wash or wear off.
Forunado Carpet, Piazza Carpeting | Mohawk Flooring | SmartStrand
National Seashore Carpet, Lighted Path Carpeting | Mohawk Flooring | SmartStrand
Blessed View Carpet, Cattail Carpeting | Mohawk Flooring | SmartStrand
Over the last 10 years, SmartStrand has proven itself in over 7 million homes. It has also endured some of the most extraordinary challenges in the history of carpet. In 2009, Mohawk put SmartStrand to the test by installing the carpet in the home of Ricko the Rhino. If the carpet can handle the mess of a rhino, it can certainly handle any pet's toughest household messes, making SmartStrand a clear choice for pet owners.
In 2012, Mohawk searched for the messiest kids to challenge the carpet. Again, SmartStrand stood up and cleaned up, proving this carpet can be the best way to say goodbye to worries and hello to fun, when it comes to kids! In 2013, Mohawk went on the road with the License To Spill campaign to test all kinds of food stains. Chocolate, seafood, lasagna, wine, mustard and barbecue sauce - not one could stain SmartStrand carpet.
Get ready, in 2015 SmartStrand is putting their new product, Forever Clean, up against the toughest challenge on the planet, the Tough Mudder.
SmartStrand® Forever Clean™ with Dupont™ Sorona® is made in part with annually renewable plant-based ingredients. The DuPont Oval Logo, DuPont™, and Sorona® are trademarks or registered trademarks of DuPont used under license by Mohawk.
